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Fiery Experiential Marketing

Doritos Roulette Firewalk Challenge

Fiery Experiential Marketing
To launch the newest addition to their product portfolio, Doritos have staged a bold experiential activation designed to test the limits of their target audience by engaging them in a fiery roulette-style challenge.

Bleeding Billboard

guerrilla marketing which uses Out of Home media

Bleeding Billboard
I came across this effective Guerrilla marketing stunt the other day which uses OOH media and it made me think about how often emotive/ shock advertising is utilised by those trying to combat hard hitting social issues such as domestic violence, drug abuse and anti-smoking...

QR Codes

Get a Makeover

QR Codes
As QR codes gain popularity and we see them used more and more, we are also noticing a variety of interesting design variations on the run of the mill black and white boxes.