Kommando Easter Xscape
Kommando and NomadiX Media have just delivered a successful wearable media and Bluetooth campaign for Xscape campaign "Don't Lose your Ticket".
Using wearable overhead digital screens, Kommando Brand Ambassadors roamed Glasgow City Centre and the West End of Glasgow to raise awareness of the promotion which gave those who visited the ODEON cinema at Xscape money off vouchers and discounts for in-venue restaurants, activities and retailers. Complimenting roaming NomadiX teams, the nomadic elements encompassed Bluetooth technology which sent unique messages to mobile phones and hand-sets in close proximity to the NomadiX screens. NomadiX technology and Bluetooth technology drove traffic to venue through a call to action whilst at the same time creating campaign stand-out in high footfall busy Glasgow City Centre environments.