With countless aspects of marketing, we are keen to share our knowledge, experience and information within this field. From digital marketing to field marketing, our mission is to create interest and enthuse fellow brands with the value of effective marketing.
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The gadget bringing Dorothy’s ruby slippers to life
“Dorothy” is a small device which slips inside a users shoe and uses Bluetooth to connect with and control the response of an installed mobile app.
The Upgrade Challenge
Gaming your way to business class
For the launch of their new business class cabins in Asia, Air France gave more than 400 unsuspecting passengers the chance to compete for a free upgrade just before boarding their flight.
Be inspired to change your world with colour
Dulux were the company behind the recent surreal scenes in London tube stations. The activity is part of a study which suggests people in the city are shying away from using bright colours in their everyday lives.
Confronting domestic violence
Women’s Aid uses interactive DOOH campaign to fight against domestic violence
Transformation of marketing models has altered as technology advances. Creating separate adverts across print, TV and online platforms is no longer appropriate.
The Millennial Generation and Technology
The market has changed dramatically over the development of technology in recent years. Consumers are inundated with adverts and marketing ploys, becoming less and less responsive to traditional forms of marketing.