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MISSION CONTROL: KOMMANDo

We love to share our knowledge, experience and tips. From the latest Experiential Marketing techniques to the coolest technology, we're on it.

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Authenticity Part 2

PART 2 PART OF A BLOG SERIES WRITTEN BY MARK EVANS

Authenticity Part 2
Authenticity is a collection of choices that we have to make every day. It’s about the choice to show and be real. The choice to be honest. The choice to let our true selves be seen.

World Record Agency

We smashed another World Record, this time for INNOVO

World Record Agency
At record breaking speed, we planned another successful record breaking Experiential Event for Innovo.

Fearless Girl Statue

Fantastic Use Of Ambient Marketing

Fearless Girl Statue
In March, McCann New York — put a bronze statue of a defiant girl in front of Wall Street’s iconic charging bull statue...3 Months later we are all still talking about it.

Vote For Authenticity

Part 1 of a 2 part blog series written by Mark Evans

Vote For Authenticity
What we have experienced is not only a change in how political parties should invigorate the youth electorate but from my perspective, it clearly mirrors how this group of consumers behave and in turn marketers should think.

5 Digital Signage Trends

The future of digital signage

5 Digital Signage Trends
The future of the digital signage landscape will have many new functions, from personalisation to augmented reality and even artificial intelligence. Here is a list of 5 potential trends in digital signage:

Live Experience

Nike's Race Yourself Running Track

Live Experience
Nike recently unveiled “Nike Unlimited” Stadium installation in Manila, Philippines, where runners race against a digital version of themselves.